About Customer:
A leading IT Staffing services company partnered with Balance Leads to expand their Contingency staffing services offerings.
Customer Problem Presented :
As We know, the IT staffing services industry is one of the competitive segments. The customer wanted the proper guidance and strategy to penetrate the right clients in the Indian and UAE markets.
The outcome with Balance Leads engagement:
As part of the engagement process, Balance Leads have done a detailed analysis of the Staffing services industry segment.
Up on successful Market research, we found that Targeted email marketing campaigns to Talent Acquisition Managers/ Directors/VP would be the right plan.
Balance Leads started the campaign to the right potential prospects with customized messaging and USP of our client.
Campaign engagement was for nine months, and the customer was presented with 149 leads for India and UAE markets.